Social Media Optimization
social Media Optimization (SMO) is defined as a process and technique for producing good publicity via social media, online communities and websites.
Social media optimization is a technique that intends to attract unique visitors to the business website. Social media optimization (SMO) in one of the two online methods of websites optimization; where the other method is search engine optimization (SEO).
The promotional activities that are used for Social media optimization is to promote the content, blogging, commenting on other blogs, participating in discussion groups and posting status updates on social networking profiles. It also includes activities like RSS feeds, social news, sharing buttons, user rating, poling tools and incorporating third-party community functionalities like images and videos.
Having a website and hosting it does not guarantee business. There are various methods that are used to optimize the search of your website. You can use Social media optimization method or Search engine optimization method or the combination of both.
The Social media optimization is very recently been developed with the increase of social networking sites. The interactions between customers only benefit your business due to the awareness being spread about your product and service.
As there a various methods used to optimize the website search on the search engines the same way the blogs, videos, images are used for optimization, introducing the websites through the third party social networking sites.To become visible on the net is very important for your business. Therefore there are companies who provide the services of optimization of your website using the bestmethod depending on your product and service you have to offer.
Any business small or big needs advertisements and promotion of the service and product that they have to offer. On the internet the SEO and SMO are the methods used for promoting your business websites. They understand the viewer’s habits of surfing internet and then target their strategy so they come across your website 90% of the time they are surfing the net.